At Surfboard Payments, we are committed to enabling our partners to offer innovative and seamless payment solutions to their merchants. Today, we're excited to announce a major Apple Pay update to our Online Checkout solution, which broadens support for Apple Pay on all browsers and devices, bringing new ease and flexibility to online transactions. You can now offer your customers to shop on any device and pay with Apple Pay seamlessly.
Apple Pay for Every Browser: Now Live Across Platforms
Until now, Apple Pay has been exclusive to Safari users and visitors directly from iOS devices. With our latest update, we’re breaking new ground by supporting Apple Pay on all major desktop browsers — no longer limited to Safari or Mac.
From now, customers can initiate Apple Pay transactions on any browser, be it Chrome, Firefox, Edge, or Safari, regardless of whether they're using a Mac, PC, or any other device. If an Apple user selects Apple Pay in a non-Safari browser, a dynamic Apple QR code will appear on the screen, which they can easily scan with their iPhone camera. From there, they’ll be able to complete the payment using Apple Pay on their iPhone, making it easier than ever to enjoy Apple Pay’s secure and familiar process.
A New Level of Accessibility and Convenience
This update empowers your merchants to cater to a wider audience, providing Apple Pay’s secure payment experience on both Apple and non-Apple platforms. Here are some standout benefits:
- Broader Browser Compatibility: Apple Pay can now be used across all browsers, making it accessible to any customer using any browser on their device of choice.
- Seamless Mobile-to-Desktop Integration: For customers on non-Safari browsers, the QR code feature enables them to start a transaction on their desktop and complete it on their iPhone, providing a unique, cross-device shopping journey.
- Improved Conversion Rates: By supporting more browsers and devices, we’re minimizing friction in the checkout process, which is proven to reduce cart abandonment and improve overall conversion rates.
- Zero Updates Required: This feature is automatically live across all our partner integrations — no additional setup or updates are needed.
How It Works: Apple Pay QR Code Integration
When a customer on a non-Safari browser selects Apple Pay at checkout, our system dynamically displays a QR code. The user scans the code with their iPhone, which directs them to the familiar Apple Pay experience, allowing them to complete the transaction securely and smoothly.
While this method is an adaptive solution for cross-browser compatibility, customers will appreciate the streamlined user experience it provides. It’s an ideal option for merchants who want to deliver the Apple Pay experience beyond Apple’s own ecosystem.
Looking Forward: The Roadmap for Digital Wallets
This update reflects our commitment to staying at the forefront of payment technology and meeting the needs of our partners and their merchants. As Apple Pay expands, we're here to support this evolution with integrations that meet the highest standards of security, efficiency, and customer satisfaction.
Explore the possibilities of Surfboard’s Online Checkout solutions today, and enable your merchants to provide the most flexible, secure, and modern payment experiences available.
Ready to Enhance Your Payment Experience?
This latest update is now live for all our partners and merchants without any need for manual intervention. To explore more about our Online Checkout solution and how it can transform your customers' checkout experience, visit our Online Checkout product page.