Stores

Create and manage every physical, online, and omnichannel store in your business. Each store is its own configuration unit for terminals, products, branding, and payments.

Stores Locations Multi-store

Overview

A Store is the central building block of the Merchant Portal. It represents a single physical location, an online shop, or an omnichannel hybrid. Terminals, products, payment links, and reports are all organised under stores.

Surfboard Sales Dashboard

Store List

The Stores page lists every store in your business. Each row shows:

  • Name and store ID
  • Type — Store (in-store), Omni (omnichannel), or Online
  • Address — street, postal code, and city
  • Email — store contact email
  • Phone — contact number
  • Status — Active or inactive

Click Details » on any row to open the store’s configuration.

Creating a Store

Surfboard Sales Dashboard

Click + Create new Store at the top of the page. The wizard asks for:

  1. Store name — visible to customers and on receipts
  2. Store type — physical, online, or omnichannel
  3. Address — legal address of the location
  4. Contact details — email and phone for support and notifications
  5. Currency — the default currency for this store

Once saved, the store is immediately ready to accept payments.

Store Detail Page

Surfboard Sales Dashboard

Opening a store gives you a tabbed view with everything you need to run it:

Overview

A summary of recent activity, terminals, sales, and key metrics for that store.

Terminals

Every card terminal registered to this store, with serial, status, and last-active time. You can register new terminals here too.

Surfboard Sales Dashboard

Products

The product catalogue used at this store — for menu-based or retail use cases.

Online and email-based payment links generated from this store’s online configuration.

Surfboard Sales Dashboard

ECR Setup

Connect an Electronic Cash Register (ECR / POS system) to the store’s terminals. Configure the integration, terminal IDs, and connection method.

Storefront

If the store has online capability, manage the published online storefront URL, logo, banner, and product visibility from here.

Branding

Per-store overrides for colours, fonts, logos, and button shapes — so each location can match its own visual identity.

Settings

Per-store configuration: default tip percentages, receipt footer, opening hours, and tax settings.

Campaigns

Run terminal-displayed campaigns scoped to this single store (see the Campaigns guide for details).

Why Stores Matter

Stores let you:

  • Separate sales, reports, and payouts per location
  • Apply different branding, products, and pricing per store
  • Restrict team-member access by store
  • Roll up multi-store performance on the dashboard

Verifying a Store

When a store is first created, certain countries or acquirer requirements need an additional Verify step (KYB-style). The portal walks you through this from the store’s settings tab if needed.