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Surfboard Payments and Worldline Forge Strategic Partnership to Empower Businesses with Seamless Payment Solutions

1 min read

Stockholm, Sweden – January 3rd, 2024 – In a customer-centric alliance, Surfboard Payments, and Worldline, a leading payment provider in the Nordics, have joined forces to offer businesses across the region unparalleled payment solutions. This collaboration will bring together Surfboard Payments’ cutting-edge payment terminals, SoftPOS solutions, hardware logistics and loyalty platform with Worldline’s extensive expertise in acquiring, processing, and fraud prevention.

Under this strategic partnership, Worldline will seamlessly integrate Surfboard Payments’ advanced payment solutions into its comprehensive offerings, catering to a diverse clientele ranging from small and medium-sized businesses to large corporations, partners, and other organizations. With Surfboard Payments assuming the role of the payment service provider (PSP) and Worldline acting as the acquirer, businesses can anticipate a streamlined and secure payment experience.

"We are thrilled to embark on this transformative partnership with Surfboard Payments," Filippa Marklund, Head of Strategy & GTM Merchant Services RB Nordics of Worldline. "Surfboard Payments’ innovative payment solutions perfectly complement our existing portfolio, enabling us to provide businesses with a competitive range of payment options and services that create real value for the merchants."

Surfboard Payments’ innovative payment solutions enable us to provide businesses with a competitive range of payment options

Echoing this sentiment, Christopher Lindfeldt, CEO of Surfboard Payments, stated, "We are excited to collaborate with Worldline to expand the reach of our payment solutions across the Nordics. Worldline's established strong presence, deep understanding of the market and strong sales capabilities will be instrumental in driving our mutual success."

Initially targeting Sweden, Norway, Denmark and Finland, the partnership holds the potential to grow with customers across other markets.

Key Highlights of the Partnership:

  • Surfboard Payments' state-of-the-art platform of card present payment terminals, terminal management system, onboarding, tokenizations, APMs, receipt host and loyalty will be integrated into Worldline's merchant and partner offerings.
  • Surfboard Payments’ suite of payment terminals including SurfPad, SurfTouch, SurfPrint, CheckoutX and SoftPOS solutions built and developed for any use case.
  • All hardware is automatically delivered by Surfboard Payments’ SurfShip API first platform with its logistics center in Uppsala, Sweden, including next-day delivery within the Nordics.

This strategic alliance between Surfboard Payments and Worldline marks a significant step forward in shaping the future of payments, empowering businesses with innovative solutions that enhance efficiency, security, and customer satisfaction.

About Surfboard Payments

Surfboard Payments is a Swedish paytech company with headquarters in Stockholm, Sweden, and operates as a licensed payment institution under the Swedish FSA. The company has developed an acquiring platform for card present payments including SoftPOS and API-based payment terminals. The solution is approved under both PCI DSS and PCI PIN, which allows for agile innovative development, fewer dependencies, and control over IP. The value propositions are offered to ISVs and payment partners who share the vision of disrupting the in-store experience with better value for merchants and consumers.

About Worldline

Worldline [Euronext: WLN] is a global leader in the payments industry and the technology partner of choice for merchants, banks and acquirers. Powered by 18,000 employees in more than 40 countries, Worldline provides its clients with sustainable, trusted and innovative solutions fostering their growth. Services offered by Worldline include in-store and online card acquiring, highly secure payment transaction processing and numerous digital services. In 2022 Worldline generated revenue of close to 4.4 billion euros. worldline.com

Contact:

Christopher Lindfeldt
CEO Surfboard Payments
pr@surfboardpayments.com

Filippa Marklund
Head of Strategy & GTM Worldline Merchant Services RB Nordics
filippa.marklund@worldline.com

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Checkout our products

Take a look at our products which includes both hardware-, and software-based payment solutions

SurfTouch

Hardware terminal

Our all-in-one handheld smart terminal device with scanner. Possible to mount in the countertop with a charger stand

SurfPrint

Hardware terminal

Our all-in-one handheld smart terminal device with scanner and printer. Good fit for restaurants, cafés, and bars

SurfPad

Hardware terminal

With a physical keypad. Perfect as a card terminal replacement, or paired with a customer-facing tablet screen

SurfAlone

Hardware terminal

Our unattended payment terminal is designed to seamlessly integrate EV chargers, vending machines, public transport, and beyond.

SurfXpress

SoftPOS

Our 22-inch SoftPOS Android tablet for self-checkout and customer-facing payments.

CheckoutX

Payment application

Our SoftPOS solution is for any Android smartphone, with no extra hardware needed. Can also be used as backup

CheckoutPro

Payment application

The customer-facing screen for multiple payment methods, loyalty, and campaigns. To be accompanied by the SurfPad

CheckoutOnline

Online Payments

Pre-built checkout page through link or SDK for your webshop or app